IBM iX Australia & New Zealand
March 2018 - current
Associate Partner, Executive Creative Director & Brand Experience Lead for Australia and New Zealand
IBM Design Thinking Chapter Lead
IBM iX Australia & New Zealand
March 2017 - 2018
Associate Partner, Customer Engagement & Design Practice Lead for Ausrtalia and New Zealand
IBM iX Australia
March 2016 - March 2017
Associate Partner, Sydney iX Studio Director,
Clients: Suncorp, Watercorp, Transport for NSW, Queensland Ballet, Energy Australia
Cummins & Partners, Sydney Australia
January 2015 - December 2015
National Digital Creative Director
Clients: Vodafone, Kiehl's Skincare
Publicis, New York
October 2012 - December 2014
Group Creative Director: Integrated Communications for Package Goods brands
Clients: Dawn, Swiffer, Cascade
Arnold, New York
July 2011 - October 2012
Digital Creative Director: Integrated Communications for Beauty and Package Goods brands
Clients: Simple, St. Ives, Nexxus, Clinique, Hershey
Digitas, North America
August 2010 - June 2011
Mobile Practice Lead for all clients in North America
Clients: American Express, General Motors, Starwood, P&G, Kraft
Digitas, New York
September 2007 - August 2010
Group Creative Director: Integrated Communications for Luxury, Travel and Entertainment brands
Clients: American Express, Comcast, Delta, Starwood
Freelance Creative Director, Miami
August 2004 - September 2007
Luxury, Fashion, Travel and Beauty
Clients: Ritz-Carlton, Starwood/W Hotels, Neutrogena, Oscar Blandi, L'Oreal/Matrix
RedTettemer, New York & Philadelphia
July 2000 - August 2004
Senior Art Director: Entertainment
Clients: Comcast, WEtv, AMC, A&E


MIT Online, May 2016
Platform Revolution
IDEO U, July 2016
Leading for Innovation
Gotham Writers Workshop, NYC, 2011-2014
Fiction Writing and Novel I and II
AAAA Advanced Advertising Program, 2001
Philadelphia/Mid-Atlantic Region
Rochester Institute of Technology, 1999
BS, Photography, Graphic Design and New Media
Sophia University,Tokyo, 1998
Minor, Japanese Culture and Art History


2019 - IBM THINK Global Conference, IBM Garage and Blueprint for Business Design
2019 - Pausefest Melbourne, Designing Relationships for humans and AI

2018 - CX Auckland, Beyond Design Thinking
2018 - IBM THINK Global Conference, Brand Belonging Think Tank
2018 - IBM Design Thinking Chapter Lead A/NZ

2016 - Teacher, Miami Ad School, Ideas Presentation
2016 - Bond University, Human-Centered Design and Brand Experience Workshops

2013 - 2014 Thesis Advisor, School of Visual Arts, MFA Program Designer as Entrepreneur

2011 - 2013 Guest speaker, School of Visual Arts, MFA Program Designer as Entrepreneur


2018 Cannes Lion Judge - Creative Data
2018 Young Lions Judge - Sydney, Australia

2014 Effie Award Judge
2014 Effie Finalist, Dawn Saves Wildlife
2014 Silver Addy, Dawn Saves Wildlife
2014 Webby Award for Green Initiatives

2013 Mashie Finalist - Dawn Saves Wildlife

2012 The App and Mobile Case Study Book - Taschen
2012 Gold Addy -
Sept 2012, Contributing Author, Interactive Design: An Introduction to the Theory and Application of User-Centered Design

2018 - Campaign Brief Cannes Diary #1
2018 - Campaign Brief Cannes Diary #2
2018 - Campaign Brief Cannes Diary #3
2017 - Medium Stories
2011 Communication Arts Interactive Annual - The World Park
2011 One Show Finalist - The World Park
2011 FWA Mobile Site of the Day - The World Park
May 2011, Published in UX Magazine, Finding Your Mobile Niche

2010 Contagious Magazine, The World Park


Conversational Japanese

Fiction and Short Story Writing



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